After a triumphant debut event in 2023, the rock ‘n’ roll club night, record label and tastemakers This Feeling will bring their By The Sea festival back to Bridlington Spa for its second event which runs from September 6th-7th. This Feeling By The Sea 2024 will be headlined by The Royston Club (Friday) and The K’s (Saturday) alongside an A-Z of contemporary and rising indie and alternative talent. As with last year’s festival, every single artist on the bill has emerged via This Feeling shows held in grassroots venues across the UK.
This Feeling’s Mikey Jonns says, “To come together By The Sea in such a magnificent, iconic venue with some of our favourite bands, with many of the This Feeling community, is a shared dream come true.
Every act on the line-up started off playing grassroots venues with This Feeling, which not only highlights the importance of these venues but also the journey we are on with acts we’ve loved right from the start. This must be the only festival where every single artist on the bill started off by playing small capacity venues with the same promoter – and so many fans have stayed with those bands from their first shows to where they are today. It’s 100% real and makes for an atmosphere that’s pure magic!”
Saturday night headliners The K’s are in the middle of a major breakthrough moment. Their gritty hi-octane rock ‘n’ roll has seen the Warrington quartet play huge shows as guests to the likes of Liam Gallagher and Kasabian, their rise soundtracked by a growing catalogue of bangers such as ‘Sarajevo’, ‘Glass Towns’ and ‘Got A Feeling’. Having been on the cusp of a major breakthrough for a while, 2024 is the year that The K’s are achieving big things – as already seen with a #3 chart position for their debut album ‘I Wonder If The World Knows?’, which was only kept off the top spot by two of the biggest artists around: The Libertines and Beyoncé. They have also just won Best Breakthrough Act at the inaugural Northern Music Awards.
The K’s guitarist Ryan Breslin states, “It’s an honour to be asked to headline This Feeling By The Sea. We started out with This Feeling doing our first gigs on the circuit and to now be headlining their festival is class.”
Friday night headliners The Royston Club are just as essential, and have made huge waves since forming in their hometown of Wrexham in 2019. Infusing indie-pop with instantly unforgettable hooks, sparkling melodies and equal measures of euphoria and escapism, the four-piece have developed a fervent live following. Early favourites such as ‘Mrs Narcissistic’, ‘Blisters’ and ‘Cold Sweats’ primed their following before last year’s debut album, ‘Shaking Hips And Crashing Cars’, cemented their rise by shooting straight to #16 on the UK Official Album chart.
The Royston Club’s Tom Faithfull (vocals/guitar) adds, “We’re buzzing to play By The Sea this year. This Feeling promoted one of our first ever shows at a small venue in Rhyl, North Wales, so it’s a nice moment to go from that to headlining By The Sea.”
The festival’s Friday schedule is packed with similarly unmissable bands. After two acclaimed EPs and an unforgettable set at Knebworth opening for Liam Gallagher, Pastel are set to bring their hallucinatory psychedelia dreamy shoegaze to Bridlington, while The Rosadocs are also shaping up to be a bright new hope following gigs with The Lathums and The Sherlocks. Friday also features sets from Spyres, The Crooks, The Sheratons and Megan Wyn.
Further Saturday highlights include the eviscerating satire and poetic polemics of Seb Lowe, whose recent evolution with ‘Billionaire Extraordinaire’ has seen him hailed as “a potentially singular talent among his generation” by Rolling Stone. Birmingham’s The Clause offer something very different with a sound as muscular as it is groove-laden, a cocktail that feels like a thrilling update on the indie/funk crossover scene of the early 2000s. The Saturday line-up is completed by The Kairos, Casino, The Slates and Dirty Blonde.
The event will again be hosted by the legendary Fenners, while Jericho Keys (BBC Introducing) and John Kennedy (Radio X) will be DJing between bands on Friday and Saturday respectively.
The choice of the Bridlington Spa venue is an essential part of the This Feeling By The Sea experience. The beautiful Art Deco design of its magnificent 3800-capacity Royal Hall ballroom really heightens the event’s atmosphere, and the location makes it the ideal destination for a summer weekend away, with the adjacent beach the perfect respite for the morning after the night before. It’s also a venue that supports rising artists all year round via its intimate Sessions performance space.
Tickets for This Feeling By The Sea are now available HERE, priced at £60 for the weekend and £35 for day tickets, while tickets for those under the age of 12 are available for just £10. Value-for-money weekend accommodation packages are also available.
